In April we posted here on what it takes to create a fantastic-looking and highly-effective web video. Today I’d like to share with you the finished product.
As per usual, Messages On Hold MD Kym Illman stars in our latest video production.
There’s no denying VoIP phone systems are becoming more and more popular. In fact, we encourage all our clients to make the switch from traditional PABX system to VoIP because not only are they easier to manage, they also provide our clients with more opportunities to reinforce their brand image and market to their callers.
That’s because unlike a traditional PABX or commander phone system, which requires additional hardware, select VoIP systems are capable of playing:
• A welcome message
• Menu prompts
• Voicemail messages
• After hours message
• and more
Until recently, a client of 5 years had been playing On Hold messages through one of our digital replay units connected to their PABX phone system. When they told us that they were beginning to outgrow their system and considering alternatives, we advised them that a VoIP system would allow them to manage their inbound call traffic much more effectively and directed them to watch our video on YouTube. (It’s since been uploaded onto our homepage and downloads page.)
Although many businesses make the mistake of recording the audio themselves, our client understood from watching our videos that their welcome message and menu prompts were hugely effective at shaping callers perceptions. They also didn’t want to run the risk of sub-par recordings compromising the effectiveness of their professional On Hold messages. So they had us script, voice and mix their phone greeting, voice prompts and after hours recordings instead.