Marketing Archives - Page 5 of 8

Marketing Messages – Some Harsh Truths

If you’re not selling as much as you used to or sales have petered out, your marketing messages are no

Conceiving a unique selling point in the 21st century is tough, especially in a field as mind-numbingly generic as the

Think about your best employees… No, I mean really stop and consider them. I’ll give you a few seconds… Now

High risk, high reward. It’s a common phrase in sport – playing a ball across the field and risking a

Talk show host Ricki Lake once said: “For me, being memorable is more important than winning.” In a world where

Music is amazing. We use it to enhance the mood, bring back lost memories and even form new ones. But

When you run a small business, you have to be the jack of all trades doing everything from customer service,

There are many parallels we can draw between being social in every day life and online. For instance, to be

Business share a lot of things these days: a healthy rivalry, customers and if you’re a hip Melbourne small business

Sometimes when I’m lazing in front of the telly, I find myself oddly drawn to the strangest of ads… ads