Marketing is a complex machine – it’s not simple by any length of the word. However, it all boils down
Read moreLED Light District
Seven weeks to Christmas and I’m in full “Christmas Lights” mode. The 2010 display will be the nation’s biggest and
Read moreThe Election 2010 News Report That’s All About YOU!
In late May I started work on an Australian Election viral video that’s just gone live at www.australia2010.com.au. I was delighted
Read moreHere’s a Handy Idea
If you’ve ever watched AFL, chances are you’re familiar with our ‘big hands’. Positioned behind the goals at Subiaco Oval, they’ve been prominent on
Read moreTime Trials – Marketing Tribulations
Targa West is a three-and-a-half day tarmac rally around Perth. I entered my Mitsubishi Evo 9 in the event and
Read moreSmile – You’ve Just Been Ambushed!
For years I’ve been a devotee of getting the Messages On Hold logo exposed throughout the media without paying for
Read moreA Peek Behind The Scenes
We recognised Shane Warne’s star qualities in early 2006 when we pursued him to be an ambassador for Messages On
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